Jennifer Lopez stars in her first television campaign for L’Oréal Paris, shot on location in New York City for the EverSleek haircare line. MODTV produced the exclusive behind-the-scenes film, capturing Lopez on set and highlighting the campaign’s concept: sleek, strong, and modern beauty.
Credits:
BTS film by MODTV | Directed and produced by Karen Morrison.
Cinematography by Frank DeJoseph and Evan Estern.
Still Photography by Franz Walderdorff.
Hair by Stéphane Lancien.
Makeup by Charlotte Willer.
Commercial directed by Laurent Chanez for Identity ID, New York.