Paris Designer Sonia Rykiel is launching a new Knitwear Collection for H&M February 20 and sent us this behind the scenes preview video. The collection is feminine, full of stripes and exploding with color. Watch the video here now and visit H&M.Com for more information.
At the Grand Palais in Paris it’s the spectacular celebration for the launch of Sonia Rykiel’s racy lingerie collection for H&M. The fashion show, rumored to have cost 6.5 Million Euros, featured models on swings, gigantic floats, and opened with a flock of geese parading down a replica of the Champs-Elysees. Sonia Rykiel’s collection will be in H&M stores worldwide on Saturday, December 5th. Here’s a first look and to see the complete collection go to HM.COM.
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