Posts Tagged Christopher Bailey

Burberry Prorsum has launched the advertising campaign for their Fall 2010 Collection on their website today. Its a 3-D, interactive, audio-visual experience that invites the user to ‘experience the collection’. The new campaign shot by Mario Testino features an all British cast, including top models Rosie Huntington-Whiteley, Nina Porter, Charlotte Wiggins; actors Douglas Booth and British musicians Gwilym Gold, Rory Cattam, Seb Brice and Samuel Fry. (Watch the ‘Making of’ the Campaign video after the jump)

Burberry Fall 2010 Campaign Launch

 

Watch the Burberry Fall 2010 Collection here, or go to Burberry.Com and shop the entire Fall collection now. You can share the looks with your friends on Facebook and Twitter and listen to The Waterboys “Old England” while you are at it.

Burberry has established itself as one of the most modern, cutting-edge luxury brands out there. The clothes are truly amazing, but Designer and Creative Director Christopher Bailey makes sure that everything they do from fashion shows to shopping engages their customer and becomes an event. He describes why he is always trying to ‘push the boundaries’ in this video on the Making of the Fall 2010 Campaign that was done in 3D.

 

Save the date. Burberry will Live Stream their Mens Spring 2011 Fashion Show on their website this Saturday, June 19th at 9AM (EST) or 15:00 (CET). Once again the Burberry Livestream will allow viewers to comment via Facebook and on Twitter. If you love anything from the show you’ll be able to order outerwear and accessories direct on their website Burberry.com.

Burberry Live. We hope you’ve marked your calendar for Saturday, June 19th to watch Burberry Mens Spring 2011 Collection at 9AM (EST).

But while you wait, go check out a new feature they’ve added to the Burberry Live Stream Page. It’s an exclusive acoustic performance by a very cool British band, Life In Film. They’re a talented British group who played at Glastonbery Festival in 2009 and are getting alot of buzz.

Life in Film

LIfe in Film

Designer Christopher Bailey is a major music fan so it’s such a cool idea he’s showcasing the band on the Burberry site. If you want to see more go check out Life in Film’s Facebook page. Here’s a one of their videos for their hit, “Get Closer” directed by Craig Young.

Burberry keeps pushing forward with new ways to present their fashion shows. For the first time they are going to stream their London Fashion Week Women’s Fall 2010 show LIVE in 3D and will hold private presentations of the 3D event in New York, Paris, Dubai, Tokyo and Los Angeles.

Burberry will be partnering with broadcaster Sky television on production using its innovative 3D technology. The private 3D events will receive live stream from London to custom screening spaces designed by Burberry Chief Creative Officer, Christopher Bailey. The Pre-show entertainment will be hosted from behind the scenes, backstage and red carpet in London. This will be a first for Burberry and first ever true global fashion show, as Christopher Bailey explains,

this unprecedented event will enable people to experience the energy and atmosphere of this show from around the world. 3D technology will bring our global audience into the London show space allowing them to see the colours and fabrics, to hear the music and to be a part of that moment when it all finally comes together.”

In addition Burberry will also continue Live Streaming their show 2D on their website live.burberry.com powered by Facebook and Twitter. The show takes place in London on February 23 at 4PM during London Fashion Week. Save the Date!

Burberry Spring 2010 Collection

Go behind the scenes with actress Emma Watson and Designer Christopher Bailey as they shoot the new stunning advertising campaign for Burberry Prorsum Spring 2010 with photographer Mario Testino. Behind the scenes video courtesy of Burberry.

Always looking ahead to the future, British Designer Christopher Bailey presented his Burberry Prorsum Fall 2010 Menswear Collection Live from Milan today. Thousands of Facebook and Twitter Fans were able to watch the show live and comment. It was an exciting, engaging experience for Burberry’s global fans from the Phillippines, Brazil and Russia who prior today, could only dream of having a front row seat during Fashion Week.

Live fashion video streaming, coupled with social media commenting is the future of fashion. It will be interesting to see how many Designers embrace this concept during the Women’s Fall 2010 Collections which start on February 12th in New York. If you want to see the Burberry Men’s Collection on demand go to live.burberry.com

It’s a sign of our social times that some of the biggest names in fashion have have finally embraced Facebook, Youtube and Live Video Streaming of their fashion Shows as a way to connect with their customers.

Designer Christopher Bailey was one of the first to stream his Burberry Spring 2010 Women’s collection last September, and this weekend he’s doing it again with his Fall 2010 Menswear Show. You can watch the Burberry Prorsum Autumn Winter 2010 menswear show live from Milan on Saturday at 6PM (Milan time) 12 Noon EST via live.burberry.com. Save the date and here’s Christopher’s Video message he posted on YouTube announcing the event.






19 year old actress Emma Watson is back for a second season as the face of Burberry. Her effortless beauty and confidence is what seems to have captured the imagination of Burberry Creative Director Christopher Bailey. Go behind the scenes as they shoot the Spring 2010 campaign photographed by Mario Testino. Watch the Behind the Scenes Video here.

After watching this stunning shoot we’re lusting for a Burberry trench for spring!

Burberry Spring 2010