Lana Del Rey stars in new H&M Ad Campaign for Fall 2012 singing her track “Blue Velvet”. The commercial was directed by Johan Renck and it has a strange, haunting, David Lynch mood about it.
Lana Del Rey is 26, but her real name is Elizabeth “Lizzy” Woolridge Grant. She began performing in clubs in New York City at age 18, and signed her first recording contract when she was just 21 years old. Since the release of her single Video Games in 2011 she’s become an overnight star and a fashion icon. Her 60’s retro look was the inspiration for Milan Designers Dean and Dan Caten’s DSquared2 Fall 2012 Collection, and the latest Spring 2013 runways were full of that 60’s vibe.
In this H&M Fall Winter 2012 campaign video Lana Del Rey sings her latest track Blue Velvet, which you can buy at iTunes. The song is from her upcoming album Born to Die – The Paradise Edition which is set for release November 13, 2012. Check out Lana’s campaign video for H&M here now and visit H&M.COM to see the full collection.