At the Grand Palais in Paris it’s the spectacular celebration for the launch of Sonia Rykiel’s racy lingerie collection for H&M. The fashion show, rumored to have cost 6.5 Million Euros, featured models on swings, gigantic floats, and opened with a flock of geese parading down a replica of the Champs-Elysees. Sonia Rykiel’s collection will be in H&M stores worldwide on Saturday, December 5th. Here’s a first look and to see the complete collection go to HM.COM.
