The look of Proenza Schouler’s Fall 2010 collection is young, urban, and ultra-cool. The model’s dark crimson lips and dishevelled hair perfectly captures one of the hottest beauty trends of the fall season, “grunge revisited”. Designers Jack McCollough Lazaro Hernandez told us they were inspired by iconic women of the early 90’s – think Juliette Lewis and Winona Rider.
The skinny graffiti-splattered J Brand jeans from the show are now available, you can shop for the collection on their website ProenzaSchouler.com. Makeup by Diane Kendal and hair by Didier Malige for Frédéric Fekkai.
Executive Producer & Director, and Interviews by Karen Morrison, DP Cameraman: Giovanni Sicignano. Camera Karen Morrison. A production of MODTV Fashion Network.