Posts Tagged Olivier Rousteing

Empowered. Strong. Confident. These words exemplify how it feels to be a part of the ferocious clique of supermodels, “It” girls, and starlets that make up Olivier Rousteing’s Balmain Army. Watch MODTV’s exclusive behind-the-scenes film for Allure Magazine featuring Olivier Rousteing and his Balmain Army – Kendall Jenner, Gigi Hadid, Adriana Lima, Karlie Kloss, Jourdan Dunn, Bhumika Arora and Josephine Skriver.

Backstage at Balmain Gigi Hadid told me she feels stronger when she wears Balmain and can feel the brand’s 31-year-old creative director Olivier Rousteing’s energy in his creations.

“Obviously I love Olivier as a person, but as a designer, I think he is so awesome. He always brings a different element to the fashion week, and there is nothing like his pieces. I feel like I fall in love with a different part of every look. I just slip on his clothes, and I feel stronger.”

Gigi who is currently dating singer Zayn Malik – believes the French-born Olivier Rousteing hand picks powerful women, he wants to grace the catwalk in his fashion show and to be a part of the Balmain Army. “He really picks girls that he thinks has a strong look, he wants beautiful, powerful women, and I think that energy we feel from him and his clothes.”

And fellow model Jourdan Dunn, 26, credits the star for standing up for diversity and including women of all ethnicities in his presentations and campaigns. “What Olivier stands for? He stands for diversity. He is all about championing that always, in the shows, and his collections, he is showing women of all ethnicity, it is a strong thing to be a part of. You definitely feel that when you’re walking down the runway in these beautiful garments, you feel empowered.”

Victoria’s Secret Angel Adriana Lima is grateful Olivier is open to embracing the modern woman with his designs and commercials. “I feel grateful when I see designers like Olivier embracing the modern woman.” Watch our exclusive Balmain video now and read the story on Allure.Com

Interviews by Karen Morrison, Executive Producer & Director.  DP Cameraman: Giovanni Sicignano.  Camera Karen Morrison.  A production of MODTV Fashion Network

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Designer Olivier Rousteing takes us backstage at his Balmain Spring 2017 Collection in Paris with  Gigi Hadid and his supermodel goddesses Josephine Skriver, Romee Stijd, Sara Sampaio, Doutzen Kroes and Isabeli Fontana. Hair by Sam McKnight. Makeup by Tom Pecheux.

Interviews by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano, Karen Morrison.   A production of MODTV Fashion Network

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Go backstage at Balmain x H&M Fashion Show with designer Olivier Rousteing and his gorgeous “Balmain Army” including Kendall Jenner, Gigi HadidKarlie Kloss, Alessandra Ambrosio and Jourdan Dunn. On Tuesday night in New York City Rousteing’s supermodel squad hit the catwalk showcasing looks from the Balmain Collection set to launch in H&M stores worldwide and online on November 5th. Featuring interviews with Kylie Jenner and top model Sara Sampaio.

Click here to Watch the full Balmain x H&M Runway Show

French designer Olivier Rousteing is 30 years old and has been the Creative Director of Balmain since 2011. In just four short years Olivier has brought a much-needed fresh take to the Balmain aesthetic and fueled an explosive growth in the brand’s sales and popularity thanks in part to social media. Balmain now has over 2.6 million Instagram followers and Olivier Rousteing has over 1 million followers on his Instagram, the first French designer to do so. His social media presence and clout goes even further thanks to his circle of celebrity friends like Kanye West, Kim Kardashian, Rosie Huntington-Whiteley, and Rihanna. The global launch of his Balmain collection for H&M has been Olivier’s personal dream in the making.

“I want to talk to my generation, this is my main aim as a designer. H&M allows me the unique possibility of bringing everyone into the world of Balmain, get a piece of the dream and create a global #HMBalmaination: a movement of togetherness, fueled on a hashtag” 

Olivier has brought the couture feeling that Balmain is known for to his H&M capsule collection – “it’s really a celebration of my couture pieces for Balmain, obviously I changed the techniques, I changed the beading to make it more affordable but I tried to keep the couture feeling“.

Olivier said he wanted to launch the collection in New York City because “America is all about mix and diversity and this collection is all about mixité also – that’s why I think America is going to love it…we’re all about diversity and America is one of the most beautiful countries that is diverse – I’m really proud this collection is launched here in New York“.  The Balmain x H&M collection by Olivier Rousteing will be available in H&M US stores and worldwide, as well as online, starting on November 5, 2015.

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Watch Balmain x H&M Fashion Show (full length HD) by Balmain Creative Director Olivier Rousteing featuring supermodels Kendall Jenner, Gigi Hadid, Karlie Kloss, Jourdan Dunn, Alessandra Ambrosio.  Check out the opening music track  “Walk for Me” by VAZ, the official song for the Balmain x H&M Campaign #HMBalmaination.

Click here to watch our backstage video at Balmain x H&M Fashion Show

On Tuesday night, on Wall Street in New York, the Balmain x H&M Collection made its global runway debut in front of a celebrity-packed audience which included Gigi Hadid, Kylie Jenner, Kendall Jenner, Ne-Yo, Diane Kruger, Coco Rocha, Jourdan Dunn, Zachary Quinto and F1 Champion driver Lewis Hamilton were among the guests on hand to get an exclusive look at the glamorous, powerful and richly detailed collection designed by Olivier Rousteing. The Balmain collection will be available in H&M US stores and worldwide, as well as online, starting on November 5, 2015.

The night was as bold and powerful as Rousteing’s designs, bringing together fashion and music to celebrate the collection in a venue themed like a futuristic subway system. After an exclusive preview of the campaign music video, starring Kendall Jenner, dance crews hyped up the crowd for a runway show featuring top models.

After the fashion show, the Backstreet Boys’ took to the stage for a surprise live performance keeping the energy going late into the night with an audience packed with celebrities and fashion industry press celebrating the momentum for #HMBalmaination.

Music Credits: “Walk for Me” by Vaz.  Genesis – Justice [Merlin] BecauseMusic; Din Da Da – Kevin Aviance, IODA; Express Yourself – Diplo feat. Nicky Da B  BBBTV_MadDecent [Merlin] BecauseMusic.  Runway Show Courtesy H&M

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“We’re the Balmain army – we all look like Balmain warriors, strong confident women – don’t mess with us”,  Karlie Kloss explained backstage at Balmain Spring 2015. Get an exclusive look at Balmain, one of the shows at Paris Fashion week with designer Olivier Rousteing, hair stylist Sam McKnight and makeup artist Tom Pecheux.  “Simplicity and strength is the modern sexy” explained Sam McKnight, who gave the models slicked back, wet looking tough hair.

Designer Olivier Rousteing has the best casting at Paris Fashion week, all the hottest models of the moment walk in this show from Kendall Jenner, Rosie Huntington-Whiteley and Joan Smalls. Watch our award-winning Allure Backstage Spring 2015 video series on Allure.Com.

Reported and produced by Karen Morrison, Executive Producer & Director.  Filmed & Edited by Giovanni Sicignano and Karen Morrison. Allure Backstage is a production of MODTV Fashion Network.

 

Balmain Spring 2014 backstage with top models Rosie Huntington-Whiteley, Georgia May Jagger, Karlie Kloss and Balmain Creative Director Olivier Rousteing at Paris Fashion Week. The Balmain girl for Spring 2014 is sporty and relaxed, and the look is all about reality which explains why the hair look by Sam McKnight and makeup look by Tom Pecheux was so minimal.  As designer Olivier Rousteing explained after the show “my goal was showing the reality of this girl at 9am – the girl has to feel good, hot and cool and relaxed in every piece that they wear”.

See our Photo Gallery of the Balmain Spring 2014 Collection

Featuring backstage interviews with Balmain designer Olivier Rousteing, top models Rosie Huntington-Whiteley, Karlie KlossGeorgia May Jagger, Cindy Bruna, makeup artist Tom Pecheux, hair stylist Sam McKnight and Marie Claire Accessories Director Kyle Anderson. Watch our exclusive Balmain Spring 2014 video here now and discover more online at Balmain.Com.

Music Tracks licensed from Audio Socket: “Time Warp” by J-Hype;  “Learning to Fly” (featuring Bonnie Legion) by Komplextrus. Reported and produced by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano. A production of MODTV Fashion Network.

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RIHANNA is the new face of Balmain Spring 2014 Campaign photographed by Inez van Lamsweerde & Vinoodh Matadin.  Described as an “icon” by the label’s creative director, Olivier Rousteing, the singer stars in the Balmain Spring/Summer 2014 campaign launching in magazines this January.

Rihanna for Balmain by Inez & Vinoodh

Rihanna for Balmain Spring 2014 Campaign

 

PHOTOS: See the photos of the Balmain Spring 2014 Collection

The Balmain Spring 2014 Collection by Olivier Rousteing is sexy and strong, but has a sporty, relaxed mood. See our photo gallery of Balmain Spring 2014 Collection and watch our exclusive Balmain Spring 2014 backstage video featuring designer Olivier Rousteing and top models Rosie Huntington-Whiteley, Georgia May Jagger and Karlie Kloss.

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