Posts Tagged Max Factor

Pat McGrath Max Factor Global Creative Design Director takes us backstage at Paris Fashion Week at Stella McCartney and shows us how to create the flawless, natural beauty look perfect for Spring Summer.

THE LOOK:  As Pat McGrath explained to us backstage the look is simple – it’s all about perfected flawless skin, natural eyes with rich lashes. For product info and to shop the collection visit MaxFactor online.

Interviews by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.   A production of MODTV Fashion Network. Produced by MODTV in association with Max Factor UK.

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Pat McGrath talks to us about the Max Factor Star Wars makeup collection she created. Pat McGrath is Max Factor Global Creative Design Director and she gave us an exclusive behind the scenes look with Max Factor at the Star Wars™ “Fashion Finds the Force Event” in London, England.

The six final looks, designed in pairs reflecting the theme of ‘Light vs Dark’ see McGrath take on Star Wars favourites from C3PO to the Jedi.  And for those feeling confident in their application skills, Boots.com will be the place to be next month when Max Factor releases a limited edition line of Star Wars-inspired make-up in a flash sale. The looks are paired into Jedi and Dark Apprentice, Chrome and Droid, and Mystic and Stormtrooper. Continuing the theme of the forthcoming film – Star Wars Episode VII: The Force Awakens, which was released worldwide in December – Max Factor says it is inviting women to employ make-up artistry to explore their own light and dark sides and to understand the positive effects of transformation. For more and to shop the limited edition makeup collection visit MaxFactor.co.uk  Produced in association with Max Factor UK.

Interviews by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.   A production of MODTV Fashion Network

 

Pat McGrath shares her makeup trends for Spring Summer 2015. “The mood is raw glamour, everything is very simplified” Pat explains, “people just wanted makeup that looked different. You were challenged to create something that was out of the box – new”.

Go backstage with Pat McGrath, the world’s most influential make up artist and MaxFactor Global Creative Design Director at New York, Milan and Paris fashion week. See all the looks Pat created at all the top Spring Summer 2015 collections including Anna Sui, Calvin Klein, Prada, Diane Von Furstenberg, Louis Vuitton, Roberto Cavalli, Gucci, Givenchy, Dolce & Gabbana, Stella McCartney. Discover what Pat thinks are the coolest beauty looks and what you’ll want to be wearing this summer and for more expert beauty advice head to MaxFactor.Co.Uk

Interviews by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.   This film was produced in association with Max Factor UK. A production of MODTV Fashion Network

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Pat McGrath, MaxFactor Global Creative Design Director shows us how to get a sexy smokey eye look backstage at Roberto Cavalli Spring Summer 2015.

Pat is the most influential makeup artist in the world and each season does over 27 of the hottest runway shows. In this exclusive video Pat shows us how to create a gorgeous smokey eye with silver highlights with supermodel Coco Rocha backstage at Milan Fashion Week. This film was produced in association with Max Factor UK.  For more and to shop the look visit MaxFactor UK.

Interviews by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.   A production of MODTV Fashion Network

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Pat McGrath, the world’s hottest makeup artist shows us how to get the flawless look of Valentino Fall 2013 backstage at Paris Fashion Week.  Pat is Max Factor Global Cosmetics Design Director and in one season she creates some of the most directional makeup looks at New York, Milan and Paris collections.  We were grated exclusive access to film Pat backstage at Valentino, one of the most important shows at Paris fashion week.

As Pat explained to us backstage,  “It’s inspired by portraiture of a young girl,” McGrath said of the soft, romantic beauty look (Vermeer’s “Girl With a Pearl Earring” was on the designers’ inspiration board). The key to the beauty look was “flawless, perfected skin“, one of the key beauty trends for Fall.  Pat used MaxFactor Whipped Creme foundation (comes out September 2013) which gives a demi-matte finish to the skin and kept the rest of the look simple.  A touch of soft blush on the cheeks, and highlighter on the lids gave the models that innocent glow.  Watch our exclusive backstage beauty video with Pat McGrath backstage at Valentino here now. This video is sponsored by and produced in association with MaxFactor. Discover more online at MaxFactor.co.uk

Produced in association with MaxFactor.  Reported and produced by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.  Video by  MODTV Fashion Video Network.

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