Posts Tagged L’Oreal Paris

Go backstage with Karlie Kloss, the 19-year-old American beauty who insiders like photographer Mario Testino say is destined to be fashion’s next supermodel. The last year has been an extraordinary journey for Karlie Kloss and we captured some of those moments in this exclusive behind the scenes video.

In the last year, Karlie graduated from high school, walked in every top designer fashion show from Dior to Lanvin, appeared in numerous editorials and ad campaigns and was shot for the cover of LIFE Magazine by fashion photographer Gabrielle Revere.  Karlie is the first model to appear on LIFE’s cover in over 20 years, a true honour for this former ballet dancer who grew up in St Louis and is represented by IMG Models.

We followed Karlie behind the scenes at New York, Milan and Paris Spring 2012 fashion week, and caught up with her backstage at  Victoria’s Secret Fashion Show to find out what life has been like for this icon in the making.  Watch our exclusive behind the scenes fashion video featuring interviews with Mario Testino, Gabrielle Revere and hair stylist Sam McKnight. 

Interviews by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.   A production of MODTV Fashion Network

Download this episode and Subscribe now to the MODTV Fashion Video Podcast at iTunes

PHOTOS: Go behind the scenes with Laetitia Casta as she shoots the new ad campaign for L’Oreal Paris Infallible 24HR Brush Foundation. The brush foundation is revolutionary because it’s transfer resistant and lasts for 24 hours. Photography by Franz Walderdorff. © MODTV

Watch MODTV’s behind the scenes video with Laetitia Casta on the “Making of” Infallible TV Commercial

PHOTOS: Jennifer Lopez shoots her new campaign for L’Oreal Paris for the Eversleek haircare product line.  Photography by Franz Walderdorff © MODTV.

Watch MODTV’s exclusive behind the scenes video with Jennifer Lopez “Making of Eversleek”.

PHOTOS: Evangeline Lilly shoots her new campaign for L’Oreal Paris for the hair colour product line Sublime Mousse.  Photography by Franz Walderdorff © MODTV.

Watch MODTV’s exclusive behind the scenes video with Evangeline Lilly on the ‘Making of” Sublime Mousse

Photos: Check out our photo gallery of Gerard Butler shooting the L’Oreal Paris Men Expert TV campaign. Photography by Franz Walderdorff © MODTV

Watch MODTV’s exclusive behind the scenes video with Gerard Butler on the ‘Making of’ L’Oreal Paris Men Expert TV Campaign.

PHOTOS: Go backstage with Rachel Weisz as she shoots the new ad campaign for L’Oreal Paris Revitalift.  Photography by Franz Walderdorff. © MODTV

Watch MODTV’s exclusive behind the scenes, ‘Making of’ Revitalift with Rachel Weisz video.

Zoe Saldana is the new international spokesperson for L’Oréal Paris. The actress confirmed the news to E! explaining that she’s been taught women are “worth it” since a very young age.

Zoe Saldana is the New Face of L'Oreal Paris

Zoe Saldana is the New Face of L’Oreal Paris

“Growing up, I was taught to believe that I am capable to do anything a man can do,” she said. “This family philosophy has shaped who I am today, and is a conviction that will always accompany me through life.”

“As a L’Oréal Paris spokesperson, being able to say, ‘We’re worth it,’ means so much to me,” she continued. “I want to share that value with women so they can embrace it and execute life with confidence. I am thrilled to join this beauty journey with such an inspirational brand.”

VIDEO: Go behind the scenes with Jennifer Lopez and the stars of L’Oreal Paris

Saldan’s deal with the French cosmetics and beauty company will include print and TV ads. The brand’s global president Cyril Chapuy said the Star Trek actress embodied “infallible force and asserted femininity.”

“Zoe astonishes with her audacious style and feline beauty,” Chapuy said. “Attached to her values, unafraid to speak her mind, and confident in her own skin.” Other spokeswomen for the L’Oréal Paris include Blake Lively, Jennifer Lopez, Julianne Moore, Freida Pinto, Eva Longoria and Jane Fonda. (Source: E! News)

Go backstage with supermodel Karlie Kloss for the making of ‘Prodigy’ her first L’Oreal Paris TV campaign.  The TV spot for Prodigy, a new hair color line currently only available in France also features top models Lara Stone, Liya Kebede, Alexina Graham, Izabel Goulart and Eniko Mihalik.

At 21, Karlie Kloss is already at the top of the fashion industry.  She has walked in every top runway show from Michael Kors to Chanel and also a Victoria’s Secret Angel.  This is the first time the all-American beauty has worked with L’Oreal Paris and we’re sure it won’t be her last.  Two weeks ago the company released images on their Instagram and  Twitter with the words “more to come”.

While no formal statement has been made by the L’Oreal Paris that Karlie has indeed now an official spokesperson, the message is loud and clear that she is definitely “worth it”. Go behind the scenes with Karlie Kloss shooting her first TV campaign for L’Oreal Paris now – Watch the video.