Posts Tagged Dior Addict

Top model Daphne Groeneveld channels Bridget Bardot for the new fragrance campaign for Dior Addict.  Last week Dior released the sneak preview and now here is the full length film. This fun, sweet upbeat video was directed by Jonas Ackerlund was shot in St Tropez and is loosely based on the Roger Vadim film “And God Created Women“.

Daphne is flirty, sexy and just plain gorgeous in every scene of this film dancing to the track by Stereo Total’s “I Love You, Ono”.  She looks beautiful even with a cat on her head.

The Dior Addict campaign is a major break for the 16 year old Dutch model who is signed with Supreme Models in NY.  This video was just released two days ago on YouTube and it’s already had over 4 million views.

Watch Daphne’s Dior Addict campaign video here now and watch for the fragrance ad on TV starting on June 27th.  For more go to dioraddict.com.

Kate Moss is the new face of Dior Addict lipstick and the star of the luxury brand’s fashion film called ‘Be Iconic’. In the 90 second short Kate Moss is captured in scenes from her glamorous life; in her Paris dressing room, pushing through a paparazzi scrum, getting dressed in the backseat of her car and applying Dior Addict lipstick. Moss wears No. 578 Dior Kiss.

As Kate says in the spot “A girl can’t make an entrance without her lipstick

The ‘Be Iconic’ film was directed by Jonas Akerlund, and many of the scenes were shot at the Dior Spring 2011 fashion show. Watch the Dior Addict video here now and if you want to shop the beauty range go to the Dior Beauty website.

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