Posts Tagged Advertising Campaign

By: on Apr 17, 2011, 09:28

Jennifer Lopez admits that it’s part of her job to look beautiful. The 41 year old actress, singer, dance, entrepreneur, wife and mother of two was named People magazine’s Most Beautiful Woman of 2011, and millions of fans who watch American Idol know how much she cares about looking good. So Jennifer’s new role as an ambassador for L’Oreal Paris is really a perfect fit for her.

Jennifer Lopez Behind the Scenes Voluminous Million Lashes

Jennifer became a brand ambassador for L’Oreal Paris in 2010, and her new campaign for L’Oreal’s Voluminous Million Lashes mascara was just released. In the making of video Jennifer explains how she feels about working with the brand, “That is the thing about L’Oreal they create so many iconic beauty moments“. Watch the making of the campaign here now.

By: on Apr 16, 2011, 11:08

Evangeline Lilly  takes us backstage and shares her secret to beauty as she shoots her new L’Oreal Paris TV campaign for Sublime Mousse hair color. The award winning star of the television series Lost takes her role as an ambassador for L’Oreal Paris very seriously. “I’m Canadian and we define beauty by celebrating our own individuality“,  Evangeline told us on set. Watch her in action and here what she says about beauty and the importance of loving yourself.

CREDITS: Behind the scenes video produced and directed by Karen Morrison; Videographers: Guy Jackson and Karen Morrison. A production of the MODTV Fashion Video Network. Commmercial Director: JP Phillipot, Tempesta Productions.