MODTV : Fashion Video Network

Go behind the scenes as Natalia Vodianova shoots the new Spring 2011 advertising campaign for ETAM, the sexy French lingerie collection she designs that is currently only available in France, European Union and Great Britain. The Spring 2011 fashion show took place in Paris today and watch the video of the Etam Spring 2011 Fashion Show.

The king is back! Watch Tom Ford's debut Women's Ready to Wear collection for Spring 2011 featuring Beyoncé, Rita Wilson, Lauren Hutton and some of the world's hottest supermodels including Natalia Vodianova and Daria Werbowy.

Tom Ford's ultra private, invitation-only debut show was the talk of New York Fashion Week and was strictly off-limits to the press, no photographers or video cameras were allowed to document the event. The reason for all the secrecy? Ford told Harper's Bazaar that the immediacy of the web dulls the consumer's interest in the clothes, "by the time they get to the store they're overexposed, they've lost their freshness".  As you will see this is definitely one collection worth waiting for.

Credits: Song "Pretty Babies" by Karen Elson. Video by photographer Terry Richardson.

Supermodel Natalia Vodianova made a rare fashion week appearance at Stella McCartney's Spring 2010 show in Paris, an upbeat collection that was flirty, feminine and sexy. Natalia and Stella are good friends and they also share a similar point of view about fashion. As Natalia explained backstage, "Stella really wants to empower women to feel feminine and sexy". Stella achieves that perfectly with this collection. Makeup by Pat McGrath and hair by Eugene Souleiman.

This article was written by Karen Morrison, Executive Producer & Director. A production of MODTV Fashion Video Network. Videographers: Giovanni Sicignano and Karen Morrison.

New York designer Diane Von Furstenberg always wants women to feel sexy when they put on one of her dresses, but for Fall 2010 there was also a menswear influence, " I always wanted to have a man's life in a woman's body" but she added "but you don't want to forget being a woman". We love the fact that Diane always keeps it real, and makes clothes that everyone can wear. It was also great to see one of our favorite models, Natalia Vodianova open and close the show.