Pat McGrath Beauty Look Victoria Beckham Fall 2014

Pat McGrath, MaxFactor's Global Creative Design Director gives us an exclusive look backstage at Victoria Beckham Fall Winter 2014 Collection in New York.  See how Pat created the gorgeous beauty look of the show which she says is all about "modern glamour".

Pat McGrath is one of the most influential makeup artists in the world and each season creates the beauty looks for more than 27 fashion shows.  This video is sponsored by and produced in association with MaxFactor. Discover more online at MaxFactor.Co.Uk

Video Reported and produced by Karen Morrison, Executive Producer & Director.  A production of MODTV Fashion Video Network.

Posted in: Fashion News, Pat McGrath Makeup Artist, Playlist
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Prada Spring 2013 Beauty Backstage

Get the hot look of Prada Spring 2013. Check out our Allure video at Prada Spring 2013 fashion show in Milan with makeup artist Pat McGrath and hairstylist Guido Palau. Intense red lips and a tomboyish French twist brought an edge to Prada's elegant, Asian influenced collection. Pat McGrath created manga inspired lip using a matte electric red lipstick - she used CoverGirl Lip Perfection in Hot.  For extra pop she used an electric pink cream and pressed that into the center of the lips. To give the models mouth look even more voluptuous she added a thin line of white theatrical paint along the cupids bow.

Allure Backstage is Executive Produced, Directed and Reported by Karen Morrison. Cameraman: Giovanni Sicignano.  A production of MODTV Fashion Network.    Watch Allure Backstage: The Look of Prada Spring 2013 video on Allure.Com now.

Posted in: Allure Backstage Spring 2013, Guido Palau, Pat McGrath Makeup Artist
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Gucci Spring 2013 Backstage

Go backstage at Gucci Spring 2013 at Milan Fashion week with makeup artist Pat McGrath and hair stylist Luigi Murenu. Sculptural chignons and piled-on lashes gave Gucci's colorful spring collection a hint of drama. Watch Allure Backstage: The Look of Gucci Spring 2013 on Allure.Com now.

Reported and directed by Karen Morrison, Executive Producer & Director. A production of MODTV Fashion Video Network. Videographers: Giovanni Sicignano and Karen Morrison.

Posted in: Allure Backstage Spring 2013, Pat McGrath Makeup Artist
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Beauty Insider Pat McGrath

#TBT Watch our exclusive backstage beauty video with beauty insider Pat McGrath, considered the most influential makeup artist in the world.  This behind the scenes film was shot with Pat McGrath at Spring 2009 fashion week where she created beauty looks for over 27 major shows including Prada, John Galliano, Christian Dior, Gucci, Lanvin, Louis Vuitton and Stella McCartney.

Pat is currently Global Cosmetics Creative Design Director for Procter and Gamble behind some of the world’s most glamorous and powerful make up brand names including Max Factor and CoverGirl. Her visionary looks are a favorite of the world's top designers, models and celebrities.

Here's our exclusive look at Pat McGrath in action backstage as she travels from New York, Milan and Paris and find out what inspires her and why all the top models love her. Featuring interviews with Lily Donaldson, Raquel Zimmerman, Chanel Iman, and designers John Galliano, Marc Jacobs, Alber Elbaz. Stella McCartney and Olivier Theyskens.

Reported and directed by Karen Morrison, Executive Producer & Director. A production of MODTV Fashion Video Network. Videographers: Sebastien Goyer, Giovanni Sicignano and Karen Morrison.

Posted in: Fashion News, Pat McGrath Makeup Artist
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Pat McGrath Beauty Look of Valentino Fall 2013

Pat McGrath, the world's hottest makeup artist shows us how to get the flawless look of Valentino Fall 2013 backstage at Paris Fashion Week.  Pat is MaxFactor Global Cosmetics Design Director and in one season she creates some of the most directional makeup looks at New York, Milan and Paris collections.  We were grated exclusive access to film Pat backstage at Valentino, one of the most important shows at Paris fashion week.

As Pat explained to us backstage,  "It's inspired by portraiture of a young girl," McGrath said of the soft, romantic beauty look (Vermeer's "Girl With a Pearl Earring" was on the designers' inspiration board). The key to the beauty look was "flawless, perfected skin", one of the key beauty trends for Fall.  Pat used MaxFactor Whipped Creme foundation (comes out September 2013) which gives a demi-matte finish to the skin and kept the rest of the look simple.  A touch of soft blush on the cheeks, and highlighter on the lids gave the models that innocent glow.  Watch our exclusive backstage beauty video with Pat McGrath backstage at Valentino here now. This video is sponsored by and produced in association with MaxFactor. Discover more online at MaxFactor.co.uk

Produced in association with MaxFactor.  Reported and produced by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano.  Video by  MODTV Fashion Video Network.

Posted in: Fall 2013 Fashion Videos, Fashion News, Pat McGrath Makeup Artist
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Pat McGrath’s Top Makeup Trends for Fall 2013

Pat McGrath the world's most influential makeup artist and Global Cosmetics Design Director for CoverGirl and MaxFactor, shares her top makeup trends for Fall Winter 2013. A passionate artist and self confessed "makeup junkie", each season Pat McGrath creates the beauty looks at 25 of the hottest designer fashion shows at fashion week in New York, Milan and Paris.

As Pat explained to us backstage, Fall 2013 is about celebrating a woman's individuality - there are plenty of new cool looks to choose from that you can make your own.  From the flawless matte skin at Valentino and Calvin Klein, to the undone glamour at Prada; or the 60's inspired dramatic flicks for eyes at Anna Sui; Pat McGrath shows us the key beauty looks she created backstage at New York, Milan and Paris Fashion Week. Watch our exclusive beauty video with Pat McGrath here now. This video is sponsored by and produced in association with MaxFactor and CoverGirl. Discover more online at MaxFactor.co.uk

Reported and produced by Karen Morrison, Executive Producer & Director.  Camera: Giovanni Sicignano. A production of MODTV Fashion Video Network.

Posted in: Fashion News, Pat McGrath Makeup Artist, Playlist
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Stella McCartney Spring 2013 Backstage Beauty

Stella McCartney is one of our favorite designers, she is an incredible woman who instinctively understands how a cool girl wants to dress. Her fashion show is staged at the Paris Opera, one of the most beautiful historic locations in Paris which makes this and one of the must see events of Paris Fashion Week.  Top models like Karlie Kloss, Arizona Muse and Joan Smalls walk in her runway show because they love Stella's vibe and the her natural approach to beauty and style. For Spring Summer 2013 Stella McCartney wanted to keep the beauty look simple but chic.   Hairstylist Eugene Souleiman did a minimal hair look and makeup artist Pat McGrath kept the focus on the eyes adding a line of turquoise green eyeliner. The fresh beauty look complimented Stella McCartney's Spring 2013 collection that was athletic, graphic and green. "We had green in the collection so I wanted a dark green line" Stella explained backstage after the show. "For me, green is a specific message - it's fresh, it's direct, it's straight to the point but at the same time it's new".  Discover more and shop the Stella McCartney Collection online now.

Watch Allure Backstage: The Look of Stella McCartney Spring 2013 video on ALLURE.COM.

Allure Backstage is Executive Produced, Directed and Reported by Karen Morrison. Cameraman: Giovanni Sicignano.  A production of MODTV Fashion Video Network

Posted in: Allure Backstage Spring 2013, Pat McGrath Makeup Artist, Playlist
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Lanvin Spring 2013 Backstage Beauty

Allure Backstage Lanvin Spring 2013 Backstage Beauty Video.  We go backstage at Paris fashion week at Lanvin Spring 2013 with designer Alber Elbaz and get the sultry beauty look makeup artist Pat McGrath and hair stylist Guido Palau created for the show. Nonchalant hair and sexy, lived-in eyeliner juxtaposed designer Alber Elbaz's collection of bold shoulders and clean lines. Watch Allure Backstage: The Look of Lanvin Spring 2013 on Allure.Com now.

Allure Backstage is Executive Produced, Directed & Reported by Karen Morrison.  A production of MODTV Fashion Video Network.

Posted in: Allure Backstage Spring 2013, Guido Palau, Pat McGrath Makeup Artist
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Anna Sui Spring 2013 Beauty Backstage

Allure Backstage Anna Sui Spring 2013 Beauty Backstage Video. Go backstage at New York Fashion week at Anna Sui Spring 2013 Collection with makeup artist Pat McGrath and hairstylist Garren.  Anna Sui's colorful spring collection inspired a theatrical palette for the models' pinky rebellious hair and makeup.

Allure Backstage is Executive Produced, Directed and Reported by Karen Morrison. Cameraman: Giovanni Sicignano.  A production of MODTV Fashion Video Network.  Watch our exclusive Allure Backstage: Anna Sui's Spring 2013 video on Allure.Com now.

Posted in: Allure Backstage Spring 2013, Pat McGrath Makeup Artist
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Summer Beauty: Pat McGrath’s Romantic Makeup Look x CoverGirl

Summer beauty trend - there was a real romantic mood on the runways for Spring Summer 2012 . We went backstage with makeup artist Pat McGrath, P&G Beauty Global Creative Design at Paris Fashion Week to discover how to create that soft, romantic beauty look using CoverGirl Blast Flipstick on the lips, with the shimmery side applied to the center of the lips to create dimension. This video is sponsored by and produced in association with CoverGirl. Discover more online at CoverGirl.Com.

This article was written by Karen Morrison, Executive Producer & Director. A production of MODTV Fashion Video Network. Videographers: Giovanni Sicignano and Karen Morrison

Posted in: Fashion News, Pat McGrath Makeup Artist, Playlist
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COVERGIRL: Pat McGrath Milan Fashion Week Spring Summer 2012

P&G Beauty Global Creative Design Director Pat McGrath takes us backstage at Milan Fashion Week, where she creates a sultry beauty look she calls "Soft Intensity" using CoverGirl LashBlast 24HR Mascara on the lashes and CoverGirl Lip Perfection Lipcolor in Sultry on the lips for a pretty, nude pout. Watch our exclusive backstage beauty video with makeup artist Pat McGrath - it's the perfect super sexy look for Summer! This video is sponsored by and produced in association with CoverGirl. Discover more online at CoverGirl.Com.

Reported by Karen Morrison, Executive Producer & Director. A production of MODTV Fashion Video Network. Videographers: Giovanni Sicignano and Karen Morrison

Posted in: Fashion News, Pat McGrath Makeup Artist, Playlist
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Prada Fall 2012 Backstage

Allure Backstage - Prada Fall 2012 Backstage Beauty Video. Go backstage at Prada Fall 2012 with top model Natasha Poly  to see the look makeup artist Pat McGrath and hairstylist Guido Palau created for the show that was simply out of this world.  As Pat explained to me backstage,  "Mrs Prada was talking about the girls looking like virtual princesses.  So we've done makeup from another world.  We used black cream purple eyeshadow, black eyeliner, white eyeliner, orange cream shadows".  Pat also bleached all the models brows and painted them orange.  "The look is alot like Rooney Mara which is quite a huge trend for Fall".

Miuccia Prada is always pushing fashion forward, but the extreme beauty look Pat McGrath created inspired us to dream, think about the future and to consider how technology is affecting us all.

Allure Backstage is Executive Prodced, Directed and Reported  by Karen Morrison, A production of MODTV Fashion Video Network. For all the latest beauty news visit ALLURE.COM.

Posted in: Allure Backstage Fall 2012, Pat McGrath Makeup Artist
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Anna Sui Fall 2012 Backstage Beauty

Allure Backstage - Anna Sui Fall 2012 Backstage Beauty Video. Go backstage at Anna Sui Fall 2012 with makeup artist Pat McGrath, hairstylist Garren and top model Lily Donaldson.  The hair and makeup at Anna Sui's fall 2012 runway show was a nod to the 1960s: teased updos and matte, indigo-blue cat eyes one of the hottest beauty trends of the season.

Pat used some her favorite blues by Covergirl to create that graphic cat eye - Indigo Impact Eyeshadow and Liquid Line blast in Blue Blue.  Garren teased the hair to create a "kitten bump" and to finish the look he applied Elnett hairspray. Watch our fashion video of Anna Sui Fall 2012 Collection here now.

Allure Backstage is Executive Produced, Directed and Reported by Karen Morrison. Cameraman: Giovanni Sicignano. A production of MODTV Fashion Video Network. Watch Allure Backstage: The Look of Prada Spring 2013 video here now. For all the latest beauty news visit ALLURE.COM.

Posted in: Allure Backstage Fall 2012, Fashion News, Pat McGrath Makeup Artist, Playlist
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Versace Fall 2012 Backstage Beauty

Allure Backstage - Versace Fall 2012 Backstage Beauty Video. In Milan, we go backstage at Versace Fall 2012 in Milan with makeup artist Pat McGrath and hairstylist Guido Palau to see how they created the strong, sexy beauty look of the show.   The look was inspired by Rooney Mara, The Girl with the Dragon Tattoo.  Learn what else inspired the bold smokey eyes and blunt bangs seen on the runway.

Allure Backstage is reported and directed by Karen Morrison, Executive Producer & Director. A production of MODTV Fashion Video Network. For all the latest beauty news visit ALLURE.COM.

Posted in: Allure Backstage Fall 2012, Pat McGrath Makeup Artist
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Allure Backstage: Lanvin Fall 2009

Go backstage with Allure Beauty Editor VIctoria Kirby and gets a first look on the look of Lanvin Fall 2009 featuring Pat McGrath and Guido Palau. Executive Produced & Directed by Karen Morrison.  Edited by Giovanni Sicignano.  For more beauty insider news go to ALLURE.COM

Posted in: Allure Backstage Fall 2009, Pat McGrath Makeup Artist
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Allure Backstage: Gucci Fall 2009

Go backstage with Allure Beauty Editor Victoria Kirby to get a first look at the hair and makeup for Gucci Fall 2009. Makeup by Pat McGrath and Hair by Luigi Murenu. Executive Produced & Directed by Karen Morrison. Edited by Giovanni Sicignano. A MODTV Production. For more exclusive beauty videos and news go to Allure.Com.

Posted in: Allure Backstage Fall 2009, Beauty Videos, Pat McGrath Makeup Artist
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Allure Backstage: Prada Fall 2009

Go backstage with Allure Beauty Editor Victoria Kirby and get a first look on the look of Prada Fall 2009 featuring Pat McGrath and Guido Palau. Executive Produced by Karen Morrison. Edited by Giovanni Sicignano. A MODTV Production. For all the latest beauty news go to ALLURE.COM

Posted in: Allure Backstage Fall 2009, Beauty Videos, Pat McGrath Makeup Artist, Video
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Allure Backstage: Versace Spring 2009

Allure Beauty Editor Victoria Kirby goes backstage at Versace in Milan and learns how to get the look from Makeup Artist Pat McGrath and Hairstylist Guido Palau. Allure Backstage is Executive Produced & Directed by Karen Morrison and is a production of MODTV. For more beauty news go to ALLURE.COM

Posted in: Allure Backstage Spring 2009, Beauty Videos, Pat McGrath Makeup Artist, Video
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Allure Backstage: Prada Spring 2009

Allure Beauty Editor Victoria Kirby goes backstage at Prada in Milan and learns how to get the look from Makeup Artist Pat McGrath and Hairstylist Guido Palau. Allure Backstage is Executive Produced & Directed by Karen Morrison and is a production of MODTV. Edited by Giovanni Sicignano. For more beauty news go to ALLURE.COM

Posted in: Allure Backstage Spring 2009, Pat McGrath Makeup Artist
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Allure Backstage Fall 2008: Minimalism

Allure Magazine Editor-in-Chief Linda Wells reports backstage at the top collections in New York, Milan and Paris. Executive Produced & Directed by Karen Morrison, A MODTV Production. For all the latest beauty news go to Allure.Com

Posted in: Allure Backstage Fall 2008, Beauty Videos, Pat McGrath Makeup Artist
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Allure Backstage Fall 2008: Modern Romantic

Allure Magazine Editor-in-Chief Linda Wells reports backstage at the top collections in New York, Milan and Paris. Executive Produced & Directed by Karen Morrison, A MODTV Production. For all the latest beauty news go to Allure.Com

Posted in: Allure Backstage Fall 2008, Beauty Videos, Pat McGrath Makeup Artist
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Allure Backstage Spring 2008: Black Liner

Allure Magazine Editor-in-Chief Linda Wells reports backstage at the top Spring 2008 collections in New York, Milan and Paris. Executive Produced & Directed by Karen Morrison, a MODTV Production. For all the hottest beauty news go to Allure.com

Posted in: Allure Backstage Spring 2008, Beauty Videos, Pat McGrath Makeup Artist
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Allure Backstage Fall 2008: Pretty Tough

Allure Magazine Editor-in-Chief Linda Wells reports backstage at the top collections in New York, Milan and Paris.  Executive Produced & Directed by Karen Morrison, A MODTV Production. For all the latest beauty news go to Allure.Com

Posted in: Allure Backstage Fall 2008, Beauty Videos, Lily Donaldson, Pat McGrath Makeup Artist
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Latest Posts

Pat McGrath takes us backstage at Victoria Beckham Fall 2014 and shows us how to create the look of modern glamour.

Get the beauty look of Victoria Beckham Spring 2014 by Pat McGrath, MaxFactor Global Creative Design Director.

#TBT Makeup Artist Pat McGrath at Spring 2009 fashion week where she created beauty looks for over 27 major shows. Featuring John Galliano, Stella McCartney, Olivier Theyskens, Lily Donaldson

Watch Pat McGrath show you how to get the flawless beauty look of Valentino Fall 2013 in our makeup video tutorial backstage at Paris Fashion Week

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